Archive for October, 2012

The Importance of Taking Risks

I was in New York this week for Advertising Week, and had the pleasure of being interviewed by Greg Stuart, CEO of the Mobile Marketing Association, for a session at the MMA’s Smarter Mobile Marketing event.  Here’s a recap of my remarks on the future of marketing and the importance of taking risks.

http://www.digiday.com/brands/adweek-former-pg-cmos-advice-to-marketers/

Categories: Business, Marketing

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