Cannes 2017

    "You can't buy people to use your products. You need to design for the consumer so they want to use your product." - R/GA
    "Find a creative partner who you trust, stick with them and win." - Carter Murray, FCB
    "Effectiveness is not efficiency. It is the discipline of producing commercially successful work." - Gurdeep Puri
    "Sistine Chapel Brief: paint the creation of the universe. Extremely clear, but inspiring and liberating for the creative."

    Interview with Ogilvy

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    Wednesday Seminar Picks

    10:00 Lumiere: Machine Learning for Everyone

    12:30 Innovation Forum: Why A Strategic Investment Is A Win/Win For Startups

    13:00 Lumiere: Does Brand Purpose Really Drive Great Work?

     

    Tuesday Seminar Picks

    11:00 Inspiration Stage: New Marketer Experience: Exploiting the Power of Data

    13:00 Inspiration Stage: Man, Machine and Creativity: IBM Watson and Alex Da Kid

    YM in One Word

    The Young Marketers shared their hope for the week.

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    Learn more about the Young Marketers Academy

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    Learn more about the CMO Accelerator

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    Check out our highlights of Cannes 2016

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    Introducing the Cannes Lions School

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