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Thought Leadership

Video

The 5 Principles of Great Brands

Jim's view of how to lift marketing as a discipline for the benefit of consumers.

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How to Find the Brand Ideal

Jim's insight on the most effective ways to find a brand's ideal.

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Disruptive Innovation

A four-minute video of fresh ideas for the Google™ TV Ads Summit.

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Rethink: Marketing, Branding and Life

Various inspirational clips of Jim's international lectures.

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Slides

EffectiveBrands® PDF

Read about the different perspectives of three former CMOs regarding the must-have skills for building a great marketing organization.

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Global Brand Forum

A slide presentation from a lecture at Global Brand Forum in Malaysia.

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The Catalyzing Conscious Capitalism Event

A slide presentation from a speech at The Catalyzing Conscious Capitalism Event in Austin, Texas.

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