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What We’re Reading – March 2019

Article | Advice
What We’re Reading – February 2019

Here are a few articles that caught our attention recently.

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Avoiding Dates from Hell – or How To Make Brand Relationships Last

Brands make many promises but if we don’t consistently deliver… our brands become like dates from hell.

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Bringing Purpose to Life

Your brand has a purpose, now what? More and more brands and companies have a purpose statement but fewer are bringing it to life.  Having a purpose allows you to more deeply connect with people and stay true to your brand’s DNA.  It enables disruption and fuels brave acts that make the brand meaningful in […]

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