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Article | Advice
Bringing Purpose to Life

Your brand has a purpose, now what? More and more brands and companies have a purpose statement but fewer are bringing it to life.  Having a purpose allows you to more deeply connect with people and stay true to your brand’s DNA.  It enables disruption and fuels brave acts that make the brand meaningful in […]

Article | Brand
Purposeful New Year’s Resolutions for Thriving Businesses

Ever thought of making new year’s resolutions for your brand? If you only pick one resolution, we’d recommend you commit to activating your brand purpose.

Article | Advice
Jim’s Best of 2018

I always love reading year-end “Best Of” lists.  And also to hear, or read,  what others are looking forward to in the coming year. So, here’s my take.

Article | Brand
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